Building PBNs is a rather labor-intensive work that consists of many stages from looking for a domain to posting the content and distributing the projects among hosting services.
All that takes a lot of effort, money, and time. Now imagine spending several thousand dollars, months of team efforts on searching for drops and recovering them only for Google to reduce your whole resource to nothing rendering all the work you’ve done worthless.
Your PBN sites that are incorrectly hosted on the same service are akin to:
By tracing the footprints that link all the sites into one PBN, Google pessimizes them. You can be sure of that.
In this article, we will tell you how to preserve the work you put into creating a PBN.
First of all, it’s important to understand that search engines do not approve of creating PBNs. They say as much right in their blog.
Therefore, it is unwise to use platforms that boldly advertise their PBN hosting services.
Employees of Google, Bing, and other search engines are most likely registered on such platforms. The list of their IP address ranges will be the first to be deindexed. That much is obvious.
There are many companies that offer services of blocking search indexing by Majestic, Moz, and Ahrefs robots. You can also achieve this using robots.txt and other ways. But it’s a double-edged sword.
On the one hand, this should protect your network of sites from being scanned by competitors who might file a complaint against you with Google.
On the other hand, it’s a highly specialized practice used by SEO specialists to cover their tracks. How often do you think such blocks are implemented on ordinary sites?
That’s right. Ordinary sites don’t use them at all.
Moreover, Google already uses another user agent to scan content hidden from the Googlebot crawler.
Thus, in an attempt to hide PBN links from competitors, you end up making them appear suspicious to search engines and more likely to be sanctioned.
Ideally, one network of sites should be created by several different specialists. A single specialist tends to do things on autopilot without even noticing, leaving footprints behind as a result.
The use of analytics systems on PBN sites is kind of like bringing a spy through all the lines of defense to your HQ, where you’re devising a plan of attack on the enemy. Analytics systems track and transmit all the data related to your site by default.
All the work and changes done to different sites of the same PBN on the same day are footprints. Starting from drop catching and registering domains and ending with adding content. Work on the sites of the same network on different days.
Using the same phone numbers, emails, and addresses on different sites of the same network is also a footprint that will quickly be recognized by search engines.
Using the same algorithms for creating PBNs on all sites. Namely:
If you keep using the same templates, your network will be deindexed. It’s just a matter of time.
“Less mindless monotony, more personal touches.”
Working with a single domain name registrar also leaves traces when creating networks. Try to diversify the list using different services.
When all your PBN sites have just one external link to your money site
When in addition to that all the links have the same anchor text.
If you combine the two, prepare to receive a medal from the professional community and get deindexed by Google.
Don’t hesitate to place links to reputable sites on each PBN in different quantities and with different anchor texts.
Do not use the same set of programs, devices, and software when working with PBNs. Create a spreadsheet to keep track of which IPs, browsers, and devices you use to make changes on particular sites. Accessing the Internet from the same IP, browser, and device is a footprint when working with PBNs.
Currently, the market offers the following PBN hosting options. There is no one-size-fits-all solution. Everything is quite subjective. Therefore, let your needs and capabilities guide your choice. Based on their structure, the offers can be classified into the following types:
This is a great option if you have a small number of projects.
Advantages of shared hosting:
Disadvantages of shared hosting:
Available Options
GoDaddy, Bluehost, HostGator. HostMonster.
Unit Economics
Cost of maintaining 10 PBN sites
10 sites * $5 * 12 months = $600
A great option for hosting a large number of PBN sites.
Advantages of VPS:
Disadvantages of VPS:
Available Options
Vultr, OVH, digitalocean, Linode,
Unit Economics
On average 1 VPS can handle 10 PBN sites
VPS price = $8 * 12 months = $96 / year
Where Else to Look
lowendbox.com, vpsboard.com, and lowendstock.com
When choosing a provider, pay attention to the number of years in the industry. Unfortunately, many companies go broke or resell their customers to competitors, unable to withstand the price wars.
Cloud hosting allows to configure and host static websites on powerful servers such as Amazon S3 and Google Cloud
Advantages of Cloud Hosting:
Disadvantages of Cloud Hosting:
Unit Economics
Cost of maintaining 10 PBN sites
10 sites * $6 * 12 months = $720
Worth considering for large projects from 100 to 1000 PBN sites. Running a dedicated server involves using Cloudflare to mask the IP address.
Many PBN builders have started using Cloudflare to hide the real IP address. This is due to the fact that setting up a separate hosting for each PBN site takes a lot of effort.
A decent solution was found – to configure all PBN sites to run on a single IP address and additionally use Cloudflare to hide the real IP address.
This solution still works. But! Just for now. The word is that you can track real IP addresses on Cloudflare. There is a project called CrimeFlare that can reveal the real IP address of your hidden PBN site. They also allow you to download their entire database.
Advantages of Server + Cloudflare:
Disadvantages of Server + Cloudflare:
Unit Economics
Cost of maintaining 200 PBNs (capacity for 1 server)
1server * $80 * 12 months = $960 / year (200 PBNs)
960 / 20 = $48 / year (10 PBNs)
Available Options
OVH, Hetzner, kimsufi, soyoustart,
Where Else to Look
vds.menu
Please note that you must first connect the server to Cloudflare and only then attach the domain.
Choose PBN hosting based on:
Remember!
If you configure everything correctly, keep all the footprints in mind, and don’t cheap out on the hosting, then no manual reviewer will be able to determine that a link to your site is from a PBN site.
Unless you tell them yourself:)
A PBN site should look like it's just a regular website. Therefore, do not block crawlers, follow all the recommendations, and the network will serve you and generate income for a long time. Leave all the backlinks out in the open. Don't hide them.
If you did everything right, no one will figure out which sites and links are part of a PBN.
Good luck with your projects.